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Avengersfilmerna

Nya Avengers krossade historiskt premiärrekord

Av Mattias Magnusson, Omni Ekonomi
Publicerad: 29 apr. 2019
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Avengers: Endgame slog med bred marginal tidigare biorekord vid premiärhelgen. Filmen drog in 350 miljoner dollar i USA och 1,2 miljarder dollar globalt, rapporterar flera medier.

Visningar så tidigt som klockan 7 på morgonen blev utsålda runt om i landet, uppger den amerikanska biograforganisationen till Marketwatch.

Endgame är den sista filmen i den elva år långa filmserien om Marvels superhjältar. Det tidigare amerikanska rekordet på 258 miljoner dollar sattes av Avengers: Infinity War. Disney ligger nu bakom 9 av de 10 filmer som dragit in mest pengar i USA under premiärhelgen.

Succén gör att bedömare nu börjat spekulera om filmen kommer att bli den globalt mest framgångsrika någonsin. I reda pengar är Avatar från 2009 främst med 2,8 miljarder dollar i globala intäkter. Inflationsjusterat innehas rekordet av Borta med vinden från 1939 som drog in 3,7 miljarder dollar, motsvarande 35 miljarder kronor i 2017 års penningvärde.

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www.marketwatch.com
Avengers: Endgame stod för 88 procent av biointäkterna i USA under helgen
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Så slog Avengers: Endgame alla rekord
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Filmerna som dragit in mest pengar
Wikipedia (en)
Films generate income from several revenue streams, including theatrical exhibition, home video, television broadcast rights and merchandising. However, theatrical box office earnings are the primary metric for trade publications in assessing the success of a film, mostly because of the availability of the data compared to sales figures for home video and broadcast rights, but also because of historical practice. Included on the list are charts of the top box office earners (ranked by both the nominal and real value of their revenue), a chart of high-grossing films by calendar year, a timeline showing the transition of the highest-grossing film record, and a chart of the highest-grossing film franchises and series. All charts are ranked by international theatrical box office performance where possible, excluding income derived from home video, broadcasting rights and merchandise. Traditionally, war films, musicals and historical dramas have been the most popular genres, but franchise films have been among the best performers in the 21st century. Four Harry Potter films and four films from Peter Jackson's Middle-earth series are included in the nominal earnings chart, while the Star Wars, Jurassic Park and Pirates of the Caribbean franchises feature prominently. There is also strong interest in the superhero genre, with seven films in the Marvel Cinematic Universe featuring among the nominal top-earners. Marvel Comics has also had success with its Spider-Man and X-Men properties, while films based on Batman and Superman from DC Comics have generally performed well. Although the nominal earnings chart is dominated by films adapted from pre-existing properties and sequels, it is headed by Avatar and Titanic (both directed by James Cameron), which are original works. Animated family films have performed consistently well, with Disney films enjoying lucrative re-releases prior to the home-video era. Disney also enjoyed later success with films such as Frozen (the highest-grossing animated film), Zootopia and The Lion King, as well as with its Pixar brand, of which Incredibles 2, Toy Story 3, and the Finding Nemo films have been the best performers. Beyond Disney and Pixar animation, the Despicable Me, Shrek and Ice Age series have met with the most success. While inflation has eroded away the achievements of most films from the 1960s and 1970s, there are franchises originating from that period that are still active. Besides the Star Wars and Superman franchises, James Bond and Star Trek films are still being released periodically; all four are among the highest-grossing franchises. Some of the older films that held the record of highest-grossing film still have respectable grosses by today's standards, but no longer compete numerically against today's top-earners in an era of much higher individual ticket prices. When properly adjusted for inflation, however, on that comparative scale Gone with the Wind—which was the highest-grossing film outright for twenty-five years—is still the highest-grossing film of all time. All grosses on the list are expressed in U.S. dollars at their nominal value, except where stated otherwise.
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