Ryktet: Hasbro vill lägga vantarna på konkurrenten

Mattel, Inc. () is an American multinational toy manufacturing company founded in 1945 with headquarters in El Segundo, California. In 2014, it ranked #403 on the Fortune 500 list. The products and brands it produces include Fisher-Price, Barbie dolls, Monster High dolls, Ever After High dolls, Scrat dolls, Winx Club dolls, Hot Wheels and Matchbox toys, Masters of the Universe toys, American Girl dolls, board games, and WWE toys. In the early 1980's, Mattel produced video game systems, under its own brands and under license from Nintendo. The company has presence in 40 countries and territories and sells products in more than 150 nations. The company operates through three business segments: North America, international, and American Girl. It is the world's largest toy maker in terms of revenue. On January 17, 2017, Mattel named Google executive Margo Georgiadis as its next CEO. The name Mattel is a portmanteau of Harold "Matt" Matson and Elliot Handler, the company's founders.

Hasbro, Inc. (; an abbreviation of its original name, Hassenfeld Brothers) is an American multinational toy and board game company. Hasbro is the third largest toy maker in the world with revenues of approximately $4.45 billion. Hasbro acquired the trademarks and products of Kenner, Parker Brothers and Milton Bradley, among others. Among its products are Monopoly, G.I. Joe, Furby, Transformers, Nerf and My Little Pony. The Hasbro brand also spawned TV shows, such as Family Game Night on the Discovery Family network, to promote its products. The corporate headquarters is located in Pawtucket, Rhode Island. The majority of its products are manufactured in East Asia.