Apple bekräftar satsning på självkörande bil-teknologi
Apples vd Tim Cook har för första gången bekräftat att Apple jobbar på teknologi för självkörande bilar. Det är i en intervju med Bloomberg som Cook hävdar att man för närvarande ”fokuserar på självkörande system” snarare än att bygga en bil.
”Vi ser det som AI-projektens moder” säger Cook i intervjun, där han undviker att spekulera i vilken typ av produkt arbetet kommer att kunna leda till.
Rykten om att Apple jobbat med teknologi för självkörande fordon – och kanske rent av stått i begrepp att lansera en egen bil – har cirkulerat sedan 2014.
Project Titan
Wikipedia (en)
The Apple electric car project, codenamed "Titan", is an electric car project allegedly undergoing research and development by Apple Inc. To date, Apple has yet to comment on any plans to make an electric car.
It is rumored a substantial number of Apple employees are working on this project.
The project was rumored to be approved by Apple CEO Tim Cook in late 2014 and assigned to Vice President Steve Zadesky, a former Ford engineer as project in-charge. In January 2016, Steve Zadesky was reported to be leaving Apple for personal reasons after 16 years. For the project, Apple was rumored to have hired Johann Jungwirth, the former-president and chief executive of Mercedes-Benz Research and Development North America (Jungwirth is now working for Volkswagen Group), as well as at least one transmission engineer.
Apple co-founder and CEO Steve Jobs had plans to design and build a car, according to Apple board member and J.Crew Group CEO Mickey Drexler, who said that discussions about the concept surfaced around the time that Tesla Motors debuted its first car. Former Apple iPod Senior VP Tony Fadell confirmed that Steve Jobs was interested in an Apple car back in 2008, shortly after the original iPhone was introduced.
Reports indicate that the company has been offering incentives to Tesla employees to join Apple. The Wall Street Journal reports that the product would resemble more of a minivan than a car, and The Sydney Morning Herald says that production could start as soon as 2020.
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